Puma Basket Heart Launch

Girlie sneaker heads rejoice! Sportswear giant Puma have reinvented their classic “Basket” silhouette, giving it a feminine twist – narrower fit, patent leather, and big ribbon laces! To celebrate the return of this basketball classic, Puma brought together London’s top stylists, bloggers, and influencers, for an evening of nails, (Keash) braids, drinks, music, and photos … Continue reading Puma Basket Heart Launch

Adidas x ASOS NMD Party

Online retailer ASOS is known for it’s huge selection of clothing and independent fashion brands, but it’s now looking to become a big player in the footwear market too – and big brands such as Adidas are already getting involved. To celebrate the already iconic NMD silhouette, the two came together for an event at Village Underground in … Continue reading Adidas x ASOS NMD Party

Reebok x Offspring 20th Anniversary Insta Pump Fury Launch

Back in 1996, a tiny footwear store opened on Neal Street, just by London’s famous Covent Garden. With a fresh, clean interior, the focus was clearly on the product, keeping all other distractions to a minimum. Here was a place brands could launch limited run trainers, or test new, forward-thinking models. Offspring was born. Twenty … Continue reading Reebok x Offspring 20th Anniversary Insta Pump Fury Launch