Adidas x ASOS NMD Party

Online retailer ASOS is known for it’s huge selection of clothing and independent fashion brands, but it’s now looking to become a big player in the footwear market too – and big brands such as Adidas are already getting involved. To celebrate the already iconic NMD silhouette, the two came together for an event at Village Underground in … Continue reading Adidas x ASOS NMD Party

Thames, Tits & Teeth

Last Friday began with a bang at Blondey McCoy‘s one day art show, “Thames, Tits & Teeth”. All the usual suspects made an appearance, with the crème de la crème of the London skate scene rolling through. The art itself was an interesting development on Blondey‘s usual “DIY,  cut and paste, punk, aesthetic”, having all his … Continue reading Thames, Tits & Teeth

Adidas Originals x Billionaire Boys Club x Pharrell Williams Stan Smith Launch Party

Damn… It’s the holy trinity of cool; Adidas Originals and Pharrell Williams collaborate on the iconic and timeless Stan Smith silhouette, featuring his signature Billionaire Boys Club ‘diamonds and dollar signs’ design printed on a fantastic faux pony hair leather upper. This was always going to be a BIG shoe with this lot involved, so it stands … Continue reading Adidas Originals x Billionaire Boys Club x Pharrell Williams Stan Smith Launch Party

Adidas x Mary Katrantzou Season 2 Launch Party

When it comes to doing events right, Adidas don’t mess about. And for the launch of their latest season collab collection with Greek/London designer Mary Katrantzou it was no exception. Situated on the roof of Snap Studios opposite Shoreditch Park, the guys and gals from both teams had assembled a multicoloured madness of graphic prints and luminescent … Continue reading Adidas x Mary Katrantzou Season 2 Launch Party